Google Analytics by Jerri Ledford and Mary E. Tyler free pdf ebook download

Google Analytics 2.0

Writer : Jerri Ledford

               Mary E. Tyler

Published Year : 2007

Publisher : Wiley Publishing, Inc.

ISBN: 978-0-470-17501-9

Part : 8     Chapter : 25

Part One : Basic Analytics

Chapter : 1 Why Analytics?

Chapter 2 : Analytics and AWStats

Chapter 3 : Yes! More AWStats!

Part Two Setting Up Google Analytics

Chapter 4 : Getting Started

Chapter 5 : The Settings Dashboard

Chapter 6 : Filtering Your Data

Chapter 7 : Using Analytics Goal

Chapter 8 : AdWords Integration

Chapter 9 : Advanced Topics

Part Three The Dashboards

Chapter 10 : The New Dashboard

Chapter 11 : Setting Date Ranges

Part Four All Reports: Visitors

Chapter 12 : Visitors Overview

Chapter 13 : Visitor Trending

Chapter 14 : Visitor Loyalty

Chapter 15 : Browser Capabilities

Chapter 16 : Network Properties

Chapter 17 : User Defined

Part Five All Reports: Traffic Sources

Chapter 18 : Traffic Sources

Chapter 19 : AdWords

Chapter 20 : Additional Traffic Reports

Part Six All Reports: Content

Chapter 21 : Content Overview

Part Seven All Reports: Goals

Chapter 22 : Goals Overview

Part Eight All Reports: E-Commerce

Chapter 23 : E-Commerce

Chapter 24 : Product Performance

Chapter 25 : More E-Commerce Reports

Size : 9 MB